Making a strong first impression on potential customers requires the use of business cards. Individuals still prefer business cards as a marketing need, no matter how technologically advanced we get. Nothing beats a professionally designed business card. They come in practically any shape and size, as well as any finish and design. They can also be printed on regular card stock, plastic, or even magnetic cards.
So, do you know the difference between traditional and magnetic business cards? If not, you’re in for a surprise! Traditional business cards are made of paper and have to be physically handed to someone in order to be shared. Business magnets, on the other hand, can be shared electronically because they have a magnetic strip on the back that allows them to be attached to any metallic surface. Today, we will discuss some of the distinctions and know why using magnetic ones over traditional ones is beneficial.
Lasting appearance
We’ve all heard the expression “out of sight, out of mind.” Unless your company is already well-known, this is true for most firms. The idea is to be seen frequently enough that your company becomes unconsciously etched on the minds of your clients. When your company information is stored someplace, you must rely on the effect of your first impression to ensure that the customer remembers you when the time comes to transact business. On the other hand, business card magnets have already been placed on the refrigerator door. Consider how many times your consumers visit their refrigerator a day – that is how many opportunities you have to promote your business concept.
Visibility
Business cards that you receive or distribute are frequently saved in a card organiser. This implies that when it comes time to pull out a card and transact commerce, a number of different firms share and fight for attention and exposure. Obviously, the more apparent and noticeable your card is, the more likely it will be chosen first. As for fridge magnet business cards, your consumer no longer has to choose a card from a stack because your information is already on their fridge door.
Attracting attention
Whether you’re at a business conference or networking event, it’s always good to have your business cards on hand. To get someone’s attention, you will need to make sure that your card stands out from the rest – and this can be achieved with business refrigerator magnets. With their sleek design and glossy finish, they are impossible to miss!
Durability
Magnetic business cards in Australiaare unquestionably more durable than paper or even plastic cards. Business cards are often kept in wallets or cardholders, which means they are subject to a lot of wear and tear. They can get bent, ripped, or even stained. This is not the case with magnet cards because they can be stored on a fridge door or any other metal surface without getting damaged.
Cost-effectiveness
When it comes to marketing, cost-effectiveness is key. You want to ensure that you get the most bang for your buck. Magnet based visiting cards would be more expensive to invest in than traditional ones, but in terms of value, magnetic ones are more likely to be preserved than paper or plastic counterparts. These are great ways to market your business without breaking the bank. They are also eco-friendly because they can be reused over and over again!
Purpose
The main purpose of a visiting card is to promote your company. It should contain all the necessary information, such as your name, title, company name, address, email, and phone number. Paper business cards serve only one purpose: to give contact information for your company. However, the magnet ones have the ability to stick other things to the fridge door. You can also include a QR code that can be scanned for additional information.
Customised card magnets are extremely effective marketing tools since they are well-maintained and keep your concept and name in front of your customers for an extended amount of time. They draw attention and help people remember your brand. These are compact and light enough to fit into newsletters, mailings, and other formal messages. Personalise them with your brand and message to make them effective marketing tools.
Magnetic visiting cards are a great way to make your brand more memorable. They leave a strong impression on potential customers and can help you stand out from the competition. If you’re looking for an easy way to take your marketing efforts up a notch, consider investing in some of them. Not only will they make your branding more powerful, but they also provide an extra level of convenience for your contacts. Have you tried using them in your marketing strategy? If not, do it now and take your business to the next level!
